The JCI Vienna treaty on CSR

A few weeks ago I could contribute to one of the more energetic events I have been invited to - the 60th world congress of the Junior Chamber International, a global network of young (less than 40 years) entrpreneurs. As a signpost of awareness and commitment the JCI signed a formal "treaty" or set of social responsibility principles. They also had me as a keynote for a high altitude briefing of what CSR is all about. I could not help sharing my impatience that so little actually happens  beyond words and declarations . Voluntary initiatives are fine as long as the troops of volunteers and their momentum outpace the problems we face. But this is hardly the case.